Match your Website Design to your Target Audience
When designing a website, it’s vital to create a design that matches your target audience. Whether designing a website yourself or through an agency, it’s easy to get caught in the trap of trying to please ourselves (or our boss), and forget that a successful website needs human visitors who use it, enjoy it, and buy from […]
Tips for Getting More Done Without Working More Hours
Getting more done without working extra hours sounds like a pipe dream, but it IS possible. Here’s our top tips. Too much to do, and too little time to do it? When responsibilities mount and schedules are packed with tasks, it’s easy to feel overwhelmed. Despite our best-laid plans, some days we just don’t know where to start. […]
WordPress Training & Education Are Vital to Your Website Project
WordPress training and education are vital to the success of your website project – here’s why we know this! You have a WordPress website. Congratulations! You’re in good company. WordPress powers more than 26% of all websites, and more than 59% of all websites that use a CMS, thanks in large part to its flexibility and […]
Quick Tips for Choosing a WordPress Plugin
If you need help choosing a WordPress plugin, we’re here to make it easier! Check out our top tips for keeping your site functioning and safe. About WordPress Plugins WordPress plugins give you an easy way to add sophisticated functionality to your website. Used properly, they can increase user engagement and save you hours of […]
Elements of Successful UX Design
Here are our top tips for successful UX design. A website with good UX – User Experience – is vital for anyone visiting your site. What is UX Design? In simple terms, user experience is the satisfaction visitors get from your website. But beyond the surface, user experience is far more significant and can affect […]
Six Tips For Better Dialogue
Want to learn more about writing better dialogue? Here’s our top six tips – and why it’s important! Want your website to engage your users more fully? Think of it as a person who talks like a person…not like a brochure that talks marketing-speak or academese. The key to good web copy is creating a dialogue […]
Creating a Landing Page Website that Converts
Here’s how to create a landing page website that actually converts! Read our top tips for converting visitors into customers. What is a Landing Page Website? A “landing page” website (like the one we just launched for the Scaling Up Workshop) has a specific purpose in mind: to convert visitors to customers (or attendees, or subscribers, […]
How to Write Successful Copy
Want to write successful copy for your website? Here are our top tips and why it is so important to get it right. What is Successful Copy? “Web design is 95% typography” according to Marc Schenker of Web Designer Depot. Blogs, homepage copy, social media, and even the content underneath videos is all written matter. […]
Why You Should Update WordPress
Why should you update WordPress? Aside from putting in new content, there are some very important reasons you should keep your WordPress core software and plugins up-to-date. Rachel McCollin discusses these issues in her article “Why You Should Have The Latest Version of WordPress.” Here is why you should update and how to stay updated: Why Update […]
Could You Have Too Many Plugins?
Do you think you have too many plugins? Here’s what we think about this common concern. Website Load Time is Important The 8 Second Rule states that a user is likely to abandon your website if it takes 8 seconds or longer to load. Current research suggests that the time users are willing to wait for […]
How to Give Helpful Feedback to Your Web Designer
Do you need to give feedback to your web designer? Here’s our guide to ensuring your design team is getting what they need. It’s easy to look at something and say whether you like it or don’t like it. We’ve been trained to do it our entire lives. Whether it’s choosing an outfit to wear, a […]
The Best Forms Plugins for Your WordPress Website
What are the best forms plugins? Keep reading to find my analysis on the current available options and how best to use them. Below is the presentation I did last week at the Digital Marketing for Business 2015 conference in Raleigh, NC. It’s a fantastic conference, and this year they had an all-WordPress track for […]
Why We Use Style Tiles
Style Tiles aren’t a new thing in the web design world, but they’re not a standard tool used in most firms. Style Tiles were created by Samantha Warren, a designer from the beautiful city of San Francisco. She decided that mood boards were too basic, and full compositions were too much. They’re similar to how […]
Best Practices for Managing Your WordPress Website
If you’re managing your WordPress website, here’s our best practices for success. Earlier this year, the fantastic resource WPMU published “Best Practices for Managing Your WordPress Website: The Ultimate Guide“. It’s one of the best and most comprehensive articles we’ve seen on keeping your WordPress website up-to-date, relevant, and secure. Here are the highlights, but […]
What is User Experience (UX), Really?
It’s no secret that we love Paul Boag and pattern ourselves after his UK company, Headscape. They are down-to-earth, passionate, and compassionate experts. Who (like AndiSites), believe in making the web world a better place and providing the best possible experience for clients. In a recent article, Paul expands on the concept of “user experience,” […]
Things to Consider When Hiring a Website Pro
Are you hiring a website pro? Here are some top things to consider when doing your research and making a choice. Top 5 Tips for Hiring a Website Pro It’s easy to find people and companies who will build your website. Finding the right one… not so easy. Consider these when evaluating a possible partner […]
The Basics of Good Information Architecture
What is Information Architecture (IA)? Information architecture is the roadmap of your website–the structure that makes it easy for people to find what they’re looking for. It includes: How content is organized and presented on the page How content is labeled and expressed in navigation (menus and dropdowns) How you lead users through the site via […]
How to Stop WordPress Spam
Do you get too much WordPress spam in your inbox? Here’s how to stop it. Comment spam and registration spam are incredibly frustrating. They stuff your inbox with notification emails, and the bogus comments can damage your online reputation. Thankfully, spam can be thwarted in just two steps: Properly configure your WordPress Discussion settings. Install […]
DIY Website Builder vs. Hiring a WordPress Pro
Are you considering a DIY website builder? Or hiring a WordPress agency? Here’s how you know which is right for you. Ads for do-it-yourself website builders like Wix and Squarespace are everywhere, from sidebars to Super Bowl. Are the promises of having your own website, made by you, and launched in minutes too good to […]
How to Lower Bounce Rate and Keep Users on Your Site
Are you looking to lower bounce rate on your site? Find out how to do it and why it’s so important to keep users on your site. What is “Bounce Rate”? “Bounce Rate is the percentage of single-page sessions (i.e. sessions in which the person left your site from the entrance page without interacting with […]
