Website Quality Assurance: Check Your Pages for Issues & Errors

Yay, you have a website! You’ve crafted compelling content; your web partner has designed and developed beautiful layouts; and together you’ve worked to optimize your website’s user experience. But what if hidden glitches, broken links, or formatting errors lurk beneath the surface, ready to deter visitors and sabotage your hard work? This is where website quality assurance becomes a game-changer, elevating a merely functional website to a flawlessly exceptional one.

Understanding the Importance of Website Quality Assurance

Quality assurance isn’t just lily-gilding–it’s a crucial part of website creation and maintenance. From coding to content to user interface, each aspect of your website plays an important role in delivering a seamless digital experience. By following quality assurance practices, you can be sure your website meets or exceeds standards of functionality, usability, and performance.

A website that’s riddled with bugs, broken links, or poor design elements can frustrate visitors and drive them away. A well-tested and error-free website, however, enhances user satisfaction and encourages engagement.

Quality assurance is also vital to establishing and maintaining your organization’s reputation. Just one negative experience on your website can send potential customers elsewhere–or at least make them question how carefully you attend to important details. Prioritize website testing and quality assurance, and you’ll ensure a consistently positive experience for your website users.

Finding Common Website Issues

There are some common issues that show up when we’re doing website audits and quality assurance assessments of an existing website’s pages. These issues range from minor bugs to major functionality problems that make a website just plain not work. The most common ones are:

  1. Broken Links: Broken links are one of the most prevalent issues found on websites. These happen when hyperlinks lead to non-existent or incorrect pages, resulting in a frustrating user experience.
  2. Flawed Content: Does your website still refer to “upcoming” events that are long past? Are your content information and staff directory up-to-date? Content must be error-free to be trustworthy, including perfect spelling and grammar.
  3. Cross-Browser Compatibility: Websites need to be compatible with various browsers and devices to reach a wide audience. Cross-browser compatibility issues can cause inconsistencies in how a website appears or functions across different platforms.
  4. Slow Page Load Times: In today’s fast-paced digital world, users expect websites to load quickly. Slow page load times can lead to high bounce rates and negatively impact user experience.
  5. Poor Mobile Responsiveness: With the prevalence of mobile devices, websites must be optimized for mobile viewing. Poor mobile responsiveness can make it difficult for users to navigate and interact with a website on their smartphones or tablets.
  6. Inconsistent Design Elements: Consistency in design elements such as fonts, colors, and layouts is crucial for creating a visually appealing and user-friendly website. Inconsistent design elements can make a website appear unprofessional and confuse users.

 

Website Quality Assurance: Check Your Pages for Issues & Errors

Effective Testing Strategies for QA

There are several testing strategies you can employ to identify issues and bugs when looking at website quality assurance:

    1. Content Testing: Review your content page-by-page to ensure that it’s all up to date and correct. Use an online tool like Grammarly to make sure that spelling and grammar are on point. Grammarly’s AI writing tools can also be helpful, just be sure to edit anything it writes for you to reflect your own voice.
    2. Functional Testing: Functional testing ensures that all features and functions of a website work as intended. This manual process involves clicking through all components of a website as a user would and noting where things clunk.
    3. Performance Testing: Performance testing evaluates a website’s speed, scalability, and stability under different conditions. It helps identify bottlenecks and optimize the website’s performance. Use online tools like GTmetrix and Loader.io.
    4. Usability Testing: Usability testing focuses on evaluating how easy it is for users to navigate and interact with a website. It involves gathering feedback from real users to identify any usability issues, usually by asking testers to complete defined tasks and then watching how they actually achieve them–or where they get stuck. We love Trymata for comprehensive user testing with known and/or anonymous testers.
    5. Security Testing: Security testing aims to identify vulnerabilities in a website that could be exploited by malicious bad guys. It includes penetration testing, vulnerability scanning, and code review for potential security flaws. The best way to ensure a secure website is to build and host it properly (check out SiteGround’s Security Optimizer option), but for initial and ongoing testing a service like Sucuri will keep your site safe.
    6. Compatibility Testing: Compatibility testing ensures that a website functions correctly across different browsers, devices, and operating systems. It helps ensure a consistent user experience regardless of the platform used. There are easy ways to check your website’s mobile-friendliness, and multiple browsers can be downloaded and installed from their respective websites.

Sustaining Quality through Continuous Monitoring and Maintenance

Quality assurance is an ongoing effort, not a one-time process. Continuous monitoring and maintenance are crucial to ensure that your website remains error-free, up-to-date, and aligned with evolving industry standards. So remember the following keys to maintaining your website’s quality:

    1. Regular Testing: Regular testing helps identify any new issues or bugs that may arise due to updates or changes. It ensures that any problems are detected early and resolved promptly.
    2. Performance Monitoring: Continuous performance monitoring lets you identify bottlenecks or issues that may impact user experience. By regularly monitoring key performance metrics developers can proactively optimize the website’s performance.
    3. Security Updates: Websites must stay updated with the latest security patches and updates to protect against potential vulnerabilities. Be sure that you’re regularly updating your WordPress core and plugins, or let AndiSites take care of it for you.
    4. Content Updates: Regularly updating website content ensures that information is accurate, relevant, and engaging for users. It also helps improve search engine rankings by keeping things fresh.
    5. User Feedback: Actively seeking user feedback helps you gain insight into any issues or areas for your website’s improvement. Listen to what your users have to say, and keep a list of possible improvements for a “phase two” of your website project.

Conclusion: Website Quality Assurance is Worth the Time and Investment

Your website is the face of your organization and will often be where potential customers form their first impression of you. Initial and ongoing quality assurance ensures that your website stands out from the competition by delivering flawless, trustworthy user experiences.

Invest properly in quality assurance practices–either by yourself or in partnership with a reputable web agency. The tangible and intangible benefits will positively impact your operations, customer satisfaction, and overall bottom line.

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